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'Beautiful You' Makes Sex And Death Boring

At first, I wanted to write this review of Chuck Palahniuk's new book, Beautiful You, as a letter. A lament, really, from a former fan and dedicated Palahniuk loyalist to the author who brought Fight Club to the page like he was writing in fire. Because I am a man, and because I was once a younger man, I loved Fight Club for its apocalyptic depiction of the wasteland of modern masculinity and its viciously smart skewering of consumer and service culture. I read Choke and liked it. Less than Fight Club, but still. Read Lullaby, too. And Rant and Haunted. And liked them all less than I did Choke.

But I wanted to tell Chuck that I'd maintained the faith. Even as more books came out (some of which I just plain skipped), he was, to me, still the guy who wrote Fight Club. And I went into Beautiful You like a lapsed Catholic wandering into a church after too long away, hoping to feel once more the old magic. The joy of connection.

I wanted to tell him that I didn't. That I am a smart guy — well read and fully schooled in the twists and tricks of modern literature — so it wasn't that I didn't get what he was trying to do. It wasn't lost on me that he was attempting satire, engaging in a bit of reductio ad absurdum and playing with the tropes of chick lit, erotic fiction, brand porn, soap operas and third-wave feminism. No, I was completely aware of what he was trying to do. Painfully aware, really. So I wanted to remind him that veiled satire needs, at minimum, two things to succeed: First, a veil, however thin. Second, it has to actually be satire, and not just 200 pages of telling everybody on earth how dumb they are.

Beautiful You is the story of Penny Harrigan and C. Linus Maxwell — known occasionally as "Climax-Well" for reasons that Palahniuk will never allow you to forget. Penny is a deliberately lazy caricature of a plain Midwestern girl who goes to New York to become a lawyer and live the promise of her skin-deep feminism. She's a little heavy. Eats too much ice cream. Can't pass the bar so is still fetching coffee at a high-powered Manhattan law firm. Loves shoes she can't afford. Blah blah Bridget-Jones-From-Omaha blah.

Maxwell is a tech billionaire, cold and robotic, known for serially dating actresses and politicians. He begins bland but slightly charming, ends bland but blandly evil. Bet you can guess what happens, right? He and Penny end up dating (kinda) because that's just what happens in everything from fairy tales to 50 Shades Of Grey. A Cinderella story but with a lowly legal associate and a tech billionaire. Satire!

But then things just get weird. And by "weird" I mean stupid. Everyone take a deep breath ...

Maxwell uses Penny to perfect a line of sex toys — a line called "Beautiful You." There follows a lot of rolling around and moaning and highly complicated masturbation described in ridiculously clinical terms ("Deftly, she compressed his seminiferous tubules in order to suppress spermatogenesis.") because only the dim read erotic novels and the easiest way to mock the dim is to use big words (right, Chuck?). Max then dumps Penny, releases his sex toys onto the market and, almost immediately, every woman in the world buys them, locks themselves in their bedrooms and refuses to come out.

Palahniuk's women are all single-minded: All they care about are the orgasms their husbands could never give them. And now that they can do it themselves — bringing themselves to multiple, occasionally coma-inducing, occasionally deadly climaxes impossible before Beautiful You — they abandon their careers, their families, their lives, and seek nothing but endless pleasure.

I mean, ladies, amiright?

Palahniuk's men don't fare any better. All of them are at a loss without their wives and/or mothers. They wander the streets unshaven, unable to tie their own ties, desperate to find some woman to cook dinner for them.

And seriously, this only takes us to about the halfway point. I'm not even telling you about the 200-year-old sex witch who lives in a cave in the Himalayas like a cast-off character from an abandoned Tom Robbins novel, or the various rape scenes, or the nanobots, or the vagina lasers.

In defense of the book, I will say that it did gain a kind of manic, ridiculous, over-the-top energy in the final scene when Palahniuk, as though proving that everything before had been rationally restrained, just goes for broke with send-ups of fantasy novels, all fairy tales, apocalyptic fiction and courtroom dramas. There are flaming sex toys used like mortars, evil-genius monologues, a gasping death scene and more ironic exclamation points than I have ever witnessed used in one place.

But it was all too late. By that point, I just wanted the book to be over. And now I just can't write that letter — because with Beautiful You just a distasteful and thoroughly insulting cheap-shot memory, I can no longer make myself care enough about Chuck Palahniuk to bother.

Jason Sheehan is an ex-chef, a former restaurant critic and the current food editor of Philadelphia magazine. But when no one is looking, he spends his time writing books about spaceships, aliens, giant robots and ray guns. Tales From the Radiation Age is his newest book.

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